HEINEKEN connects employees with information across the company using Azure AI Services
Many forward-thinking corporations are using technology to build connections between its management and the information they need to make impactful, data-driven decisions. Read this insightful customer story about how Heineken uses Azure OpenAI to bring innovation to its business processes.
What AI services is HEINEKEN using?
HEINEKEN is utilizing Azure OpenAI Service, including its built-in ChatGPT capabilities, to develop chatbots for employees. Additionally, they are leveraging other Azure AI services to innovate existing business processes.
How are employees responding to AI initiatives?
Employees at HEINEKEN are enthusiastic about the potential of AI and have been actively suggesting various use cases for chatbots. The company has noted significant demand for AI-based chatbots and is exploring multiple applications to enhance employee efficiency.
What are the future plans for AI at HEINEKEN?
HEINEKEN plans to expand the use of Azure AI services across the company, focusing on responsible deployment with appropriate governance. They aim to explore various use cases, including chatbots for corporate resources and financial data access, while ensuring that employees can effectively utilize these technologies.

HEINEKEN connects employees with information across the company using Azure AI Services
published by Live-Tech
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